Oinkies

Category

Social Content

Agency

Cutwater

CHALLENGE

After going through a rebrand, Oinkies wanted to increase awareness in an extremely crowded category through a paid social campaign. We needed to capture people’s attention by highlighting how these treats are full of real, meaty ingredients.

Seeing as our feeds are filled with cute pets and home chefs, we decided to make the pets, the chefs. Oinkies is the real meaty treat your dog would make.

SOCIAL VIDEO

Team

  • CCO: Chuck McBride
  • Creative Director: Amy Su
  • Art Director: Emma Shepler
  • Copywriter: Mike Ennen
Portfolio